Data privacy statement
Information on the collection of personal information
In the following, we would like to inform you about how personal information is collected when you use our website, contact us via e-mail, contact us through the contact form on our website, or send us something in the mail. Personal information is any information that can be traced back to you personally, such as your name, address, e-mail address, user behaviour.
The entity responsible in accordance with Section 4 paragraph 7 of the EU General Data Protection Regulation (GDPR):
LSD GmbH & Co. KG
In der Steele 11–13
You can reach our data security administrator at Datenschutzbeauftragte@lsd.de or at our postal address with the addition “The Data Security Administrator”.
When you contact us via e-mail, via the contact form on our website, or through the mail, we will store the data you give to us (your e-mail address or postal address, your name, and possibly your phone number) in order to answer your questions (legal basis is Article 6 paragraph 1 item 1f of the GDPR).
Any data collected in this context will be deleted once it is no longer necessary for us to store it or we will limit use if legal storage requirements apply.
Should we decide to use the services of a service provider for individual functions associated with our offerings or if we want to use your data for advertising purposes, we will inform you of this and provide detailed information on the processes involved. In so doing, we will also specify the established criteria for the duration of storage.
You have the following rights in relation to use of personal data pertaining to you:
- right to information,
- right to correct or delete,
- right to limit use,
- right to deny approval of use,
- right to data transfer.
You have the right to submit complaints about our use of your personal data to a data protection regulatory authority.
Collection of personal information when visiting our website
If you simply use the website for informational purposes, so if you don’t register with us or otherwise convey information to us, we will only collect the personal data that your browser transmits to our server. When you visit our website, we will collect the following data, which is technically necessary for us to do in order to display our website and ensure its stability and security (legal basis is Section 6 paragraph 1 item 1f of the GDPR):
- IP address
- Date and time of the query
- Time zone difference to Greenwich Mean Time (GMT)
- Content of the query (concrete page)
- Access status/HTTP status code
- Amount of data transmitted each time
- Website from which the query is coming
- Operating system and its interface
- Language and version of the software
In addition to the aforementioned data, cookies will also be stored on your computer when you use our website. Cookies are small text files stored on our hard drive and assigned to the browser you are using. These files allow information to flow to the entity that places the cookie (to us in this case). Cookies cannot run programs or transmit viruses to your computer. They serve to make our Internet offerings more user-friendly and effective overall.
- This website uses the following types of cookies, whose scope and way of functioning will be explained in the following:
- Transient cookies (see b)
- Persistent cookies (see c)
- Transient cookies are automatically deleted when you close the browser. Session cookies are a type of transient cookie. They store a so-called session ID, which allows various queries from your browser to be assigned to the shared sitting. This allows us to recognise your computer again when you return to our website. Session cookies are deleted when you log out or close the browser.
- Persistent cookies are automatically deleted after a predetermined period of time that varies depending on the cookie. You can delete cookies in the security settings of your web browser at any time.
- You can configure your web browser settings just as you like and, for example, reject all third-party cookies or all cookies. We would like to inform you that if you restrict cookies, you may not be able to use all of the features of this website.
- Furthermore, we also use HTML5 storage objects, which we store on your end device. These objects store the necessary data independently of the browser you use and do not have an automatic expiration date. You can prevent the use of HTML5 storage objects by using your browser in private mode. Additionally, we also recommend that you manually delete your cookies and browser history on a regular basis.
- You can change the cookie settings you have configured here:
Additional functions and offerings of our website
In addition to the use of our website purely for informational purposes, we also offer various services that you can use if you are interested. In order to use these services, you will generally have to enter more personal information that we will use to provide the respective service and that is subject to the previously mentioned principles of data process.
We may sometimes use external service providers to process your data. These external providers are carefully selected and hired by us, are bound by our directives, and are monitored regularly.
Furthermore, we may also forward your personal information to third parties when we offer opportunities to participate in promotions, competitions, conclusion of contracts, or similar services in partnership with the third party. You will find further information on this when you enter your personal information or in the description of the offer below.
If our service providers or partners have headquarters in a country outside of the European Economic Area (EEA), we will inform you of the consequences of this circumstance in the description of the offer.
Refusal or withdrawal of permission for processing your data
If you have given your permission for your data to be processed, you can withdraw it at any time. Such a withdrawal will influence the permissibility of processing of your personal data once you have communicated your withdrawal to us.
If we justify the processing of our personal information by weighing interests, you can refuse processing. This is particularly the case when processing is not necessary in order to meet the requirements of the contract, which will be described by us in the following description of functions. When exercising such a refusal, we ask that you give the reasons why we cannot process your personal information as we do. In the case of a justified refusal, we will review the current situation and either stop or adapt data processing or inform you of the urgent, justified reasons why we must continue processing the information.
Of course, you can refuse the processing of your personal information for the purposes of advertising and data analysis at any time. You can inform us of your refusal by contacting us using the following information:
In the mail: LSD GmbH & Co. KG, In der Steele 11–13, 40599 Düsseldorf
Via e-mail: firstname.lastname@example.org.
Use of links to social media websites
Our website currently contains linking to the following social media websites: Facebook, Xing, and LinkedIn. Generally, when you visit our site, no personal information is given to the provider of the social media websites. You can recognise links to social media websites by the markings in the box over their first letters or the logo. We give you the opportunity to directly reach the corresponding social media websites directly through these links. We recommend regularly logging out of your social networks after using them, especially before activating the link, since this will allow you to avoid assignment to your profile on the social media website.
If you visit the linked social media websites, we do not have any influence over the data collected and data processing procedures, and we are not aware of the full extent of data collection, purposes of data processing, and storage periods. Similarly, we do not have any information on the deletion of data collected by the social media providers.
For further information on the purpose and scope of data collection and its processing by the social media provider, see the following data protection declaration of this provider. There you will also receive further information on your rights within this context and setting options for protecting your privacy.
Addresses of the respective plug-in providers and URL with their data protection policies:
- Facebook Inc., 1601 S California Ave, Palo Alto, California 94304, USA; http://www.facebook.com/policy.php; further information on data collection: http://www.facebook.com/help/186325668085084, http://www.facebook.com/about/privacy/your-info-on-other#applications and http://www.facebook.com/about/privacy/your-info#everyoneinfo. Facebook has agreed to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
- Xing AG, Gänsemarkt 43, 20354 Hamburg, DE; http://www.xing.com/privacy.
- LinkedIn Corporation, 2029 Stierlin Court, Mountain View, California 94043, USA; http://www.linkedin.com/legal/privacy-policy. LinkedIn has agreed to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
Use of Google reCaptcha
We use the Google service reCaptcha to identify when a person or computer has made a certain entry in our contact or newsletter form. Google checks the following data to figure out if you are a human or a computer: the IP address of the end device used, the website of ours that you are visiting and which reCaptcha is incorporated into, the date and duration of the visit, the identification data of the browser and operation system type used, the Google account, if you are logged into Google, mouse movements on the reCaptcha surfaces, and tasks that require you to identify images. The described data processing is performed on the legal basis of Art. 6 Para. 1 Letter f of the General Data Protection Regulation. We have a justified interest in processing this data in order to assure the security of our website and protect ourselves from automated entries (attacks).
Integration of YouTube videos
We have integrated YouTube videos into our online offerings that are stored on http://www.YouTube.com and can be played directly from our website. These are all integrated in “Extended Data Protection Mode”, meaning that no data about you as a user is transmitted to YouTube if you do not play the videos. Only when you play the videos will the data described in Section 2 be transmitted. We have no influence on this data transmission.
Through your visit to the website, YouTube will be informed that you pulled up the corresponding subpage of our website. The data mentioned above is also transmitted. This will occur regardless of whether YouTube makes a user account available through which you are logged in or if there is no user account at all. If you are logged into Google, your data will be directly assigned to your account. If you don’t want the information assigned directly to your profile with YouTube, you will have to log out before activating the button. YouTube stores your data as a usage profile and uses it for advertising, market research, and/or user-friendly configuration of its website. Such usage serves particularly (also for users who are not logged in) the purpose of providing customised needs-based advertising and in order to inform other users of the social network of your activities on our website. You have the right to deny permission for such a user profile to be formed, but in order to assert this right you must contact YouTube.
Further information on the purpose and scope of data collection and its processing through YouTube can be found in the data protection declaration. There you will also receive further information on your rights and setting options for protecting your privacy: https://www.google.de/intl/de/policies/privacy. Google also processes your personal data in the United States and has agreed to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
Integration of Vimeo videos
We have integrated Vimeo videos into our online offerings. These videos are stored on https://www.vimeo.com and can be played directly from our website. When you play the videos, a connection is made to the Vimeo servers and the plug-in is shown there.
Through your visit to the website, Vimeo will be informed that you pulled up the corresponding subpage of our website. The data mentioned above is also transmitted. This will occur regardless of whether Vimeo makes a user account available through which you are logged in or if there is no user account at all. If you are logged into Vimeo, your data will be directly assigned to your account. If you don’t want the information assigned directly to your profile with Vimeo, you will have to log out before activating the button.
Further information on data processing and information on data protection by Vimeo can be found under https://vimeo.com/privacy.
Vimeo is operated by Vimeo, LLC with headquarters at 555 West 18th Street, New York, New York 10011.
If you agree, you can subscribe to our newsletter, which we will use to keep you informed of our latest attractive offers.
We use the so-called double opt in process for our newsletter registration. This means that once you have registered, you will receive an e-mail sent to the e-mail address you have given in which we will ask you to confirm that you want us to send you the newsletter. If you don’t confirm registration within seven days, your information will be blocked and automatically deleted. Furthermore, we also store the IP addresses you use and the times when you log in and confirm. This is done in order to keep record of your registration and be able to resolve any possible misuse of your personal information.
Your e-mail address is the only required information we ask for in order to send the newsletter. Entry of additional, specially marked data is voluntary and will be used to address you more personally. Once you have confirmed, we will save your e-mail address for the purpose of sending the newsletter. The legal basis is Section 6 paragraph 1a of the GDPR.
You can withdraw your agreement to receive the newsletter at any time and unsubscribe from the newsletter. Withdrawal can be indicated by clicking on the link made available in every newsletter e-mail.
Use of Google Analytics
This website uses Google Analytics, a web analysis service of Google Inc. (“Google”). Google Analytics uses so-called “cookies”, text files stored on your computer that facilitate the analysis of your usage of the website. The information on your use of this website generated by the cookie is generally transmitted to a Google server in the United States and stored there. If IP anonymisation is activated on this website, Google will first shorten your IP address within the member states of the European Union or other signatories of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the United States and then shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, put together reports on website activities, and provide additional services to the website operator in conjunction with website usage and Internet usage.
The IP address transmitted by our browser within the context of Google Analytics is not combined with other Google data.
You can prevent the storage of cookies by setting your browser software accordingly; we would, however, like to remind you that if you do so, you may not be able to use all of the features of this website to their full extent. You can also stop Google from collecting and processing the data generated by the cookie and related to your usage of the website (incl. your IP address) by downloading and installing the browser plug-in available for download at the following link: http://tools.google.com/dlpage/gaoptout?hl=de.
This website uses Google Analytics with the “_anonymizelp()” expansion. This means a shortened version of your IP address is processed, so it cannot be traced back to you. This prevents data collected through the IP address from being traced back to you and any personal information collected is thus immediately deleted.
We use Google Analytics to analyse the usage of our website and regularly enhance it. The statistics gathered help us enhance our offerings and make them more attractive for you as a user. In exceptional cases where your personal information is transmitted to the United States, Google has agreed to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. The legal basis for use of Google Analytics is Section 6 paragraph 1 item 1f of the GDPR.
This website uses Google Analytics to analyse visitor traffic across devices through a user ID. You can deactivate analysis of your use across devices in your customer account under “My Data” “Personal Data”.
Integration of Google Maps
We use the offerings of Google Maps on our website. This allows us to display interactive maps for you on the website and facilitates the convenient use of the map feature.
Through your visit to the website, Google will be informed that you pulled up the corresponding subpage of our website. The data mentioned above in this declaration is also transmitted. This will occur regardless of whether Google makes a user account available through which you are logged in or if there is no user account at all. If you are logged into Google, your data will be directly assigned to your account. If you don’t want the information assigned directly to your profile with Google, you will have to log out before activating the button. Google stores your data as a usage profile and uses it for advertising, market research, and/or user-friendly configuration of its website. Such usage serves particularly (also for users who are not logged in) the purpose of providing customised needs-based advertising and in order to inform other users of the social network of your activities on our website. You have the right to deny permission for such a user profile to be formed, but in order to assert this right you must contact Google.
For further information on the purpose and scope of data collection and its processing by the plug-in provider, see the data protection declaration of the provider. There you will also receive further information on your rights within this context and setting options for protecting your privacy: http://www.google.de/intl/de/policies/privacy. Google also processes your personal data in the United States and has agreed to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
Use of Google Web Fonts
In the interest of ensuring uniform display of fonts on your device, we use external fonts on our website from so-called Google Fonts, provided by Google. Google Fonts is a service of Google Inc. (“Google”), 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. When you open a page, your browser will load the necessary web fonts in your browser cache in order to display texts and fonts properly. If your browser doesn’t support web fonts, a standard font from your computer will be used.
Web fonts are incorporated via an interface (“API”) to the Google services. When incorporating the web fonts, Google may in certain circumstances collect information (also personal information) and process it in the United States. Google has agreed to the EU-US Privacy Shield: https://www.privacyshield.gov/EU-US-Framework.
We do not collect any data ourselves in order to provide Google Fonts.
The legal basis for the processing of personal data described here is Art. 6 Para. 1 lit. f) GDPR. Our justified interest required for this lies in the great utility offered by a uniform display of font types. The ability to provide a uniform display keeps design work and expenses lower than if it were necessary for us to react to the font type standards of different operating systems and browsers with our own graphically adapted websites. Furthermore, Google also has a justified interest in the collected (personal) data in order to improve its own services.
The provision of personal data is neither legally nor contractually required and is not necessary in order to conclude a contract. You also are not required to provide personal information. If you do not provide information, however, you may not be able to use our website or use it to the full extent possible and the website may be displayed differently.
You can configure your browser so that the fonts from the Google servers are not loaded. If your browser doesn’t support the Google Fonts or you disable access to the Google server, the text will be displayed in the standard font of the system.
More detailed information can be found here: